top of page

Join other amazing women inside The Worthy Collective

Women in business

The Worthy 
Collective

Most financial advice wasn’t written for women running the whole damn show.

you're not behind

You’re just building a business inside a system that was never built for you.
A system designed to keep you small, broke and quiet.

Most women aren't underperforming.

They’re under-resourced, over-responsible, and still expected to “figure it out” — while holding everyone else’s chaos too.

You've tried the spreadsheets.

The mindset work.

The coaching programs that give you hope - but no actual structure.

You can have beautiful branding, brilliant positioning, and affirmations on your mirror — and still not be paying yourself enough.

And still, you’re living with slow burnout, decision fatigue, and the quiet shame of knowing you should be further ahead by now.

But the truth is?

Only 1 in 4 women-led businesses pay themselves a regular wage.

(COSBOA and Xero research)

Untitled design (11).jpg
Untitled design (13).jpg

You’re still default-everything in your life and business.

You’re still up at 2am wondering if you’ve undercharged again.

You’re still waiting for a “calm week” to look at your numbers — and that week never comes.

And the worst part?
You’ve started to believe it’s your fault.

That you should know better by now.
That you’re the only one still winging it.
That it’s you who’s all over the place — instead of realising the tools you were given were never designed for the reality you live in.

The finance industry made you feel like a burden.
The coaching industry sold you mindset without method.
And the systems around you told you to be grateful — not powerful.

Grateful for flexibility.

Grateful for "help."

Grateful to be here at all.

But never powerful enough to choose.

Or change things. Or walk away.

She needs to forgive herself for what she was taught.

She needs to forgive herself for believing the myths she was raised on

That a “good woman” stays grateful.

That money isn’t her responsibility.

That ambition is selfish.

That if her business isn’t scaling fast, she should shrink her dreams instead.

She needs to forgive herself for tolerating the minimising — of her work, her needs, her numbers — by others who should’ve known better.

The accountant who called her business a hobby.

The coach who told her to “raise her vibe.

The partner who said, “You don’t need to worry about the money.” Or worse — made her feel like a failure for not earning more

She needs to forgive herself for second-guessing what she knew deep down.

For not speaking up.

For letting others shape the financial decisions that affected her life.

Not because she wasn’t capable - but because she was taught not to trust herself.

And maybe most of all?

She needs to forgive herself for how long she waited.

Not because she was lazy. Not because she didn’t care.

But because she was carrying the mental load of a household, a business, and a world that expected her to be across everything - and then punished her for not getting it perfect.

Untitled design - 2025-06-10T073720.686.png

She wasn’t behind.
She was under-resourced.
So no, the problem isn’t you.
It’s that no one ever gave you a rhythm that works with your life.

Until now.


And what you’ve always needed — but were never offered — is a system that honours your reality, and supports you through it.


The Worthy Collective is your strategic antidote to financial fog, shame spirals, and performative “you’ve got this” hype.

It’s not another course.
Not another closed Facebook group of silent strangers.
Not another vague promise of empowerment without the actual numbers to back it up.

It’s a financial rhythm — designed to hold you steady through the chaos.
It’s structure.


It’s power — reclaimed, one Finance Friday at a time.

Untitled design (11).jpg
Untitled design (18)_edited_edited.jpg

Finance Friday alone has helped members adopt consistent cash flow forecasting — a practice linked to a 30% higher chance of business survival.

(ABS, Xero Small Business Insights)

Website Your Worthy Price (2).png

You’re not undercharging because you’re bad at business.

You’ve just never been shown how to price yourself properly.  

Let me guide you through a practical tool designed for women in service-based businesses. This free, guided resource will help you:

Find your real “enough number” – based on your life, not random benchmarks

Uncover your average price to pay yourself sustainably

See where undercharging is quietly draining your profit

Start pricing with clarity and confidence – no more guesswork or awkward hourly rates

You were never taught how to price with confidence – and that’s not your fault.

This is a simple but powerful step to start building a business that pays you first.


Download Your Worthy Price – a free pricing playbook to unlock your profits and power.

We never, ever spam.  Unsubscribe any time.

bottom of page